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The new ASICS GEL-KAYANO 31 on sale now on June 1

ASICS has announced the launch of the GEL-KAYANO™ 31, the latest update to its iconic series of running shoes, recognized for its stability and superior comfort, in addition to being one of the most stable footwear series on the market.

With a renewed design, this new version promises to improve the experience of runners of all levels.

Comfort and stability for all runners

Following the philosophy of adaptive stability with premium comfort, adopted in the previous GEL-KAYANO™ 30 model, this shoe adapts to runners of all levels, allowing them to focus on their performance.

The GEL-KAYANO™ 31 features an asymmetrical medial design upper that has been improved to offer a more comfortable and supportive fit.

The mesh used in its manufacture guarantees a better ventilation, keeping your feet cool even during the longest runs.

In addition, the flexibility of the upper part has been increased, providing optimal comfort with each stride.

The new GEL-KAYANO™ 31
The new GEL-KAYANO™ 31

One of the main innovations of the GEL-KAYANO™ 31 is the Sole improved with HYBRID ASICSGRIP™ rubber material.

This technology not only strengthens the stability of the shoe, but also improves traction throughout the race. Along with the tPureGEL™ technology, offering superior shock absorption, runners can enjoy smoother, more comfortable transitions.

The exclusive SASICS 4D™ GUIDANCE SYSTEM, Perfected through extensive testing and study, it works in harmony with the body's movement to provide a adaptive stability and comfort.

This system helps runners achieve a more dynamic and smooth running experience.

Characteristics table

Feature Description
Product name GEL-KAYANO™ 31
Mark ASICS
Release date June 1th, 2024
Price 200 Euros
Footwear Type Running shoe with stability
Upper part Renewed asymmetrical medial design, mesh for better ventilation and flexibility
Sole HYBRID ASICSGRIP™ rubber material for traction and stability
Cushioning Technology PureGEL™ for improved shock absorption
Stability System 4D™ GUIDANCE SYSTEM for adaptive stability and comfort
Environmental Commitment CO2e emissions printed on the insole (10.6kg per pair)
Key Benefits Comfortable fit, better ventilation, smooth transitions, superior traction
Availability ASICS retail stores, online and specialty stores worldwide
Runners Category All levels, from beginners to advanced
Usage Expectations Use in long runs, daily training, maximum comfort and stability

Junichiro Tateishi, General Manager of the Product Function Research Department at ASICS, highlighted: “We believe that the GEL-KAYANO™ 31 not only offers the stability that this series is famous for, but also provides a truly impressive level of comfort.

We are proud that this model continues to display its CO2e emissions, printed on its insole as 10.6kg per pair, demonstrating our commitment to transparency and sustainability.".

Availability and price

The GEL-KAYANO™ 31 will be available for men and women from June 1, 2024 at ASICS retail stores, online and in specialty stores worldwide, priced at €200.

For more information on the GEL-KAYANO™ 31 and the latest technologies from ASICS, visit asics.com.

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