Lionel Sanders is looking for a graphic designer to boost his merchandising line
The Canadian triathlete Lionel Sanders, recent winner of the IRONMAN Canada and qualified for the 2025 Nice World Championship, has surprised his followers with a job offer that is far from the sporting world.
Sanders seeks professionalize the creation of your merchandising. “We want a new approach,” he says. “To take things to the next level,” he says on his Instagram profile, expressing his desire to update his brand image and his slogan “No Limits.”
The offer includes the possibility of presenting work through direct messages on her Instagram account. The post, where she explains her decision and seeks a new direction in the creation of her merchandising, makes clear the importance she gives to this project.
“We have been trying to do it ourselves for a while, but now we want to take things to the next level,” he adds, making it clear that he is looking for a professional to help him take a leap forward in quality in his image and merchandising.
See this post on Instagram
For Sanders, creating a merchandising line is not a side project, but rather an investment in his future. Sanders' strategy is based on leveraging his popularity to create a source of income that will allow him to consolidate himself financially and, in turn, give his followers the opportunity to connect with him through his products.
The response to Sanders' search has been positive. Numerous graphic designers have contacted him, interested in collaborating on this project and, why not, in becoming part of the "empire" he is building.
