The first triathlon fair will be held in Ifema
Between September 14 and 16, Ifema will host 'Expobike', a fair dedicated to cycling and triathlon that will be held for the first time in Spain at the Madrid Fair, and which aims to become a reference event in this sector.
Expobike is the first fair indoor dedicated exclusively to the bike and triathlon, which aims to bring together all the key players in this sector. The most important companies specialising in everything related to the world of cycling and triathlon will exhibit their products and offer their services. The organisers estimate that the fair will attract around 20.000 visitors.
It will be held in Hall 2 of IFEMA and has an area of 5.400 m2 inside the venue and an additional 1.000 m2 outside. It is a mixed fair, with Friday the 14th being the day dedicated exclusively to professionals. Expobike will set up a “Business Center” in the pavilion itself, the use and access of which will be exclusive to exhibitors. It will be open three days.
In addition, the fair dedicated to bicycles will have spaces specially designed for the leisure and entertainment of the participants. It will organize a series of parallel events outside the venue to promote the fair as the 1st. Expobike Triathlon to be held in the Juan Carlos I Park.
The opening ceremony of this fair has had the support of athletes of the caliber of Fernando Escartín, prominent personalities from the cycling industry and the media. Along with the director of Expobike Rocío Aguirre, the Delegate Councilor of the Security and Emergencies Area of the Madrid City Council, Fátima Núñez Valentín, the CEO of Metro de Madrid, Ignacio González Velayos and the Vice-Minister of Culture and Sports of the Community participated. from Madrid, Javier Hernández Martínez.
According to Rocío Aguirre, “Our project is long-term. We want to consolidate little by little and attract more and more national and international exhibitors and, of course, more and more audiences in each edition.”
Source: madridiario.es
